Editorial Policy

Accuracy

• We do not publish fabricated statistics, invented citations, fake experts or fake reviews.
• Claims about research findings are made at the level of confidence the evidence supports, with named researchers or fields only where we are confident of the attribution.
• We never claim a test is clinically validated unless that claim can actually be supported — and we say so explicitly when it cannot.

Responsible language

• Educational content never tells a reader they have, or do not have, a clinical condition.
• Result interpretations use careful phrasing — 'patterns often associated with', not 'you have'.
• Content that touches on mental health includes signposting toward professional help where relevant.

Search engines

We optimize honestly: unique titles and descriptions, structured data that reflects real page content, and internal links that help people navigate. We do not keyword-stuff, spin duplicate pages, or publish content whose only audience is a crawler. Every indexable page must answer a real question or provide a real test.

AI-assisted content

Where AI assists in drafting or interpreting, it works within templates and rules written by people, its output is validated automatically, and it is bound by the same standards above. AI never generates scores and never diagnoses.